Skip to main content

GQ - "Everything's The Same" [prod. Nottz] (Video)


Jamla is the squad and the squad runs deep.

Whether it's the glowing star that is Rapsody or the hunger of the youth showcased through Reuben Vincent and Ian Kelly, Jamla is home to a wildly talented roster of vast artistry. And GQ may still be Jamla's best kept secret, maneuvering through the shadows, dipping in and out of the spotlight with calculated precision. But when he pops up, the young legend always comes through with the smoothest flow that houses simple yet thought provoking lyrical content - it's blunt commentary wrapped in the silkiest of flows.

For his latest release, GQ returns to 2017's E 14th, giving the Nottz-produced "Everything's The Same" the official visual treatment. As always, the Oakland-raised artist blesses the record with his uniquely textbook coolness, delivering his substance-heavy prose with tranquility. Throughout the track, GQ uses his words to paint vivid landscapes of his environment, allowing listeners to visualize with ease the people and way of life that serve as the make-up of the neighborhood. With "Everything's The Same", we're offered context to perspectives and lifestyles that not everyone understands. The Jamla artist is providing a "why" and he does so with eloquence and grace. 

Featuring production from Nottz that's just as smooth as GQ's delivery, "Everything's The Same" is a gentle bop of a record that calls attention to serious subject matter. You'll leave with a better understanding of a lifestyle outside your own and you'll find yourself entertained the whole way through.

GQ's E 14th is available on all major streaming platforms, including Apple Music and Spotify. Make sure you also take some time to sit with last year's Jamla Is The Squad II compilation if you haven't already done so.

Watch "Everything's The Same" below.

 

Comments

Popular posts from this blog

Raz Simone - "Clout" [prod. Anthony Danza] (Video)

Fresh off the heels of another trip around the sun, Raz Simone comes through with his first visuals of 2018. In typical Raz fashion, the Black Umbrella founder holds nothing back on "Clout", addressing a myriad of subject matter with a confidently calm yet simultaneously aggressive delivery. Simone has always been one of my favorite artists to cover, thanks in large part to the layered presentation of his content. With "Clout", an essay could be composed on both the track itself and the accompanying video - while both seem almost overly simple upon first glance/listen, the song and video cover a lot of ground over the course of five and a half minutes. The visuals are split between two backdrops - Raz being "studied" in a research facility and Raz rapping in the street. The vibe of the production on "Clout" syncs up perfectly with the dreary, simple visual of Simone in the rainy streets...appropriately carrying a black umbrella. It's...

Grieves - "Let It Through" (Video)

In September, Grieves liberated new music for the first time since releasing his  Running Wild album in 2017 and now the Rhymesayers Entertainment artist comes through with the official visual treatment for "Let It Through". The single denotes both the artistic range of Grieves and the personal growth and self-discovery the wordsmith has been experiencing over the course of his journey here in the physical. Packed with relaxed melodies and a calmly delivered labyrinth of wordplay, the sentimental "Let It Through" is presented with a composed, collected and self-aware delivery. Grieves is experiencing a state of acceptance, finding peace with what is rather than attempting to swim against the current of life.  Throughout the record, one gets a sense that Grieves is learning from - and growing through - the chaos that has encapsulated and shaped his life. It's vital to recognize the importance of documenting the destruction if one desires to showcase the ...

Tobe Nwigwe - "Ode To Fat" (feat. David Michael Wyatt) [prod. LaNell Grant] (Video)

Love, of course, is not an easy road to travel. But, when the love is real and when the love is divine, all the challenges, hardships and trials prove to be worth it. Real love - true love - always prevails. As the visual descends from the Heavens, Tobe Nwigwe begins the dulcet delivery of his prose. With a stoic demeanor, he stands with his Queen, as an enchanting dance installment takes place in the field upon which they stand. Nwigwe chronicles the journey that is his soul connection with Fat while the camera pans out. With "Ode To Fat", Tobe Nwigwe reveals the blessing from God that is the pregnancy of his wife. And this, he states, is "the most genuine form of happiness [he's] felt." From there, the latest #getTWISTEDsundays release is like an angelic embrace from the parents-to-be, the words of Nwigwe containing such an incomparable purity and bliss that it's near impossible not to catch goosebumps from this release. Saturated with artistic exp...